ChartSquad is looking for a talented marketing professional to head the marketing operations for upcoming and ongoing exciting projects! If you are digitally savvy, creative, and a leader, you may be exactly what we need!
**Company Overview:**
ChartSquad is committed to empowering patients by providing nationwide access to their healthcare information. We believe every patient should be able to retrieve their medical records, no matter their situation. Our goal is to help even the most overlooked or uncertain individuals navigate this process with ease.
**Key Responsibilities:**
- Develop and manage email databases and marketing campaigns using HubSpot, including audience segmentation and performance analysis.
- Create and curate engaging content for various channels such as newsletters, social media, and the company website.
- Oversee the company's social media accounts, ensuring consistent branding and regular engagement with followers. This includes scheduling posts, engaging with followers, responding to inquiries or comments, and ensuring timely advertising compliance.
- Produce high-quality, engaging content for digital and social media channels, including website content, news articles, podcasts, email newsletters, and videos for the company and its divisions.
- Plan and execute digital advertising campaigns, including PPC, display, and social media ads, while monitoring performance and adjusting strategies to maximize ROI.
- Organize promotional events and activities, creating valuable content to enhance the company's online presence.
- Collaborate with the sales team to align marketing strategies with overall business objectives.
**Required Skills and Qualifications:**
- Proven experience in CRM management, particularly with HubSpot. (Ability to create and maintain email database lists, email marketing campaigns, events, promotions, and landing pages).
- Strong understanding of digital marketing channels, including email and social media.
- Experience with all social media platforms (Instagram, Facebook, X, Linkedin, LinkTree).
- Excellent written and verbal communication skills, with the ability to create engaging content.
- Experience in analyzing campaign performance metrics and using insights to drive improvements.
- Ability to work collaboratively within cross-functional teams and manage multiple projects simultaneously.
Benefits:
- Employer-paid health benefits package, including vision and dental after 30 days of employment
- Life insurance options
- HSA, FSA, discounted shopping sites, etc
- 401k with safe harbor matching after 1 year of employment.
- Paid time off
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