Job Description

About The Role
Position Summary
Largely self-managed position responsible for learning industry best practices, creating social media campaigns, writing social content, managing client social profiles, managing ad campaigns, performing digital presence audits, and completing any other miscellaneous social media work for ongoing clients spanning various industries.
Essential Job Functions
Setting up and managing paid social media marketing
Reporting on paid social media efficacy to team and clients
Coordinate with content department for overall campaign strategy and brand messaging
Write and post social media copy, adhering to all client feedback and edits
Communicate with design department to procure all necessary assets for following month
Monitor and respond to all social media engagement, including comments and direct messages, during clients’ normal business hours, adhering to all client feedback
Manage clients’ overall online digital presence and conduct research on opportunities to produce additional leads
Create ad audiences and manage client ad budget on a monthly basis
Audit and optimize client social media profiles on an ongoing basis
Meet with content strategist to review upcoming project requirements, client Analytics, and other important topics
Collaborate with other members of content team on project strategies, writing workshops, and other training exercises
Adhere to all client brand guidelines regarding voice and tone
Position Requirements
Mastery of social media and mass communications
Knowledge of writing mechanics, including grammar, syntax, voice, and tone
Comprehension of principles of storytelling
Knowledge in word processing programs, including Microsoft and Google products
Either:
Proven self-taught writing abilities (Assessment required);
Degree in English, Creative Writing, Communication, Marketing, or other related field; or,
2 or more years of professional writing or marketing experience
Willingness to collaborate with content and other departments and receive constructive criticism
Knowledge of social media feed aggregation programs / social listening software a plus (SproutSocial, Hootsuite, or equivalent)
Knowledge of technical & content-related SEO practices a plus
Please note: Lifted Logic operates on a hybrid work scheduled and all employees are required to be in office 3 days a week (Tuesday, Wednesday, & Thursday)

Job Tags

3 days per week,

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Social Media Manager Job at Lifted Logic, Overland Park, KS

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